A St. John’s business has been recognized for its work in promoting agricultural tourism.

Adelaide’s Newfoundland Honey has developed a Honey Bee Hike centered around its Pollinator and Wildflower Reserve on the Back Line in the Goulds.

Co-owner Paul Dinn says the idea came to him when he noticed a profusion of fireweed on his property that he was told he should probably get rid of. He did a little research on the tall, pink flower and learned that bees love it.

He says it’s highly sought after by beekeepers around the world who will fly their hives to fireweed blooms. He and his wife Brenda decided to get a few bees hives to try their hand at bee keeping and are now up to 52 hives.

With increasing public awareness of the importance of bees the Dinns took their business another step forward with an adopt-a-hive program to get people involved in beekeeping and a Honey Bee Hike.

They don beekeeping suits and take a stroll to have a look at what the bees are foraging on, have a look inside, and have a taste of honey straight out of the hive.

Adelaide’s Newfoundland Honey Inc was honoured with the city of St. John’s Discovery Award earlier this month.