Energy NL are launching a new awareness campaign.

The Wind at Our Backs campaign aims to highlight the province’s opportunity to be a global leader in green energy production.

The campaign will focus on the potential for wind development and green hydrogen production. Energy NL says markets like Germany and other European countries have indicated that they’re interested in buying this province’s green energy once production begins.

They say the province’s coastline, wind, and fresh water combined with its location on the edge of North America make it uniquely poised to be a market leader.