After more than 40 years, one of the region’s biggest marketing firms has a new CEO.
Catherine Kelly, who has worked with Target Marketing for the last 25 years, is taking over from company founder, Noel O’Dea.
Kelly says she will maintain the company’s commitment to local, and to the creativity unique to Newfoundland and Labrador.
She says her aim is to create campaigns that rise through the noise and make an impact. Kelly is particularly proud of their Don’t Get Dieppe’d shop local campaign with the St. John’s Board of Trade.