Recent polling suggests the younger vote is out there for the taking in this federal election.

The trick for the parties, according to the Leger report, is convincing them that they’re being heard and not just targeted.

Gabrielle Blais, a research director with Leger, says the financial pressures of rent, groceries and student loans are top of mind for those aged 18 to 34.

And she says the numbers suggest they can be swayed, but that misinformation and confusion are undermining younger voters’ political engagement.

Blais noted younger voters are more likely to get their information from social media, adding politicians should focus on reaching them with credible facts and information.

“They do care, they do want change, they see their planet having a hard time right now and they’re not seeing any change so they just don’t know how to make people listen to them, and so that’s why we might think they are more checked out,” she said. “But they do care, and they do want to see the change, they just don’t feel seen or heard and they don’t know who to turn to, to help them with that.”

Leger surveyed almost 1,200 people over the first two weekends in April to get their results.