Ever Green Environmental has launched a new campaign to show that they are more than just recycling facilities.

The “Never Green” campaign was launched by the organization following a realization that many in the public solely associate them with their recycling depots.

It is an interactive website that teaches people about some “never green” problems and how the company has come up with “ever green” solutions.

CEO Mike Wadden says the other facet of what they do is creating “impactful and cutting-edge green solutions to corporate challenges.”

As an example, he says the BlueCan software and the Xpress system that their depots use was developed in-house, and those systems are now being used in other provinces and territories.

Another example is their automated U-cycle system. He says they run on solar power, and basically have the Xpress system embedded in a shipping container. He says that creates “unlimited” recycling opportunities for people, and it reduces the carbon footprint.

A link to learn more about the Never Green campaign can be found online.